Planning to be Busy

Planning to be Busy

How do you approach attending exhibitions and trade shows?  Your time is valuable and online research is quick and easy so, do you visit the event with the intention of having a random look around or do you target who you want to meet?  Chances are you are among the...
Exhibiting Essentials

Exhibiting Essentials

In previous posts we’ve discussed how to select the right exhibition for your business and how to design and build your stand.  So now it’s time to think about what you and your staff can do to get the maximum advantage from every aspect of the event. Before you go:...
Designing Success

Designing Success

Seeing your company at an exhibition should make you feel proud of your brand and business but when your stand designer has done a really great job you will also feel excited to be working there. So often when you walk around exhibitions and trade shows the stands and...